US Wi-Fi manufacturer Xirrus has announced new distribution agreements with Purdicom in the UK, Exclusive Networks in Benelux and Germany, WiFiDom in Spain and Alliance HBP Associates in France. The company said the agreements coincide with Xirrus’ fast growing product portfolio and the company’s rapid expansion into new vertical markets across Europe.
Each distributor has been carefully selected by Xirrus because of their broad channel reach, leadership in Wi-Fi hardware and software distribution and specialist local knowledge of key markets such as healthcare, retail, education and hospitality. They will also help Xirrus further grow its market share in each region by opening up its product range to a much wider reseller base and end-user audience.
“We are very excited to add Xirrus into our Wi-Fi portfolio,” said Hugh Garrod, managing director, Purdicom. “The growing demand for Wi-Fi in the UK requires new innovative solutions and Xirrus offers an advanced cloud management system with sophisticated application control feature that meets the needs of SME and Enterprise customers in all industries. Xirrus offers a Wi-Fi solution for any size or business need and promises to deliver more innovative products in the future.”
The agreements provide each distributor with access to Xirrus’ range of high density, software enabled access points and cloud managed Wi-Fi networks, which featurebapplication control, high scalability and future proofing. As a result, Xirrus’ new European team of distributors will be able to help solve the challenges of ever-growing, ever-evolving Wi-Fi network demands.
“These appointments mark the continued expansion of Xirrus’ product range and the company’s position as a major player in the cloud managed Wi-Fi space,” commented Ian Bayly, VP EMEA Sales, Worldwide Channels & Strategic Alliances, Xirrus.
“Together with our new partners, we look forward to delivering an innovative, disruptive breed of cloud enabled Wi-Fi technology across Europe and a simple-to-access, high capacity advanced Wi-Fi experience.”
Xirrus will be hosting a channel roadshow in June to welcome all its new and existing channel partners, formally unveil the company’s new global channel programme and introduce a series of new products and features. Xirrus roadshow locations include London, Munich, Amsterdam and Madrid. For details on dates and locations, contact Sales-EMEA@xirrus.com.