Boomerang, the messaging technology company, has launched its latest product, Boomalert. Boomalert is designed to manage and improve communications of critical incidents by automating, escalating and tracking all of the required communications essential to the success of each and every incident.
By integrating multiple communication channels (email, SMS and voice) into the incident management workflow, Boomalert ensures that all relevant stakeholders can access and acknowledge critical incident data.
The software also allows organisations to ‘manage each incident by exception’, providing significantly improved efficiencies and cost savings as critical resources can be directed to where they are most needed ensuring incidents are more rapidly identified, escalated and resolved.
Peter Tanner, CEO, Boomerang, commented: “In the midst of critical incidents, the inability to disseminate and access incident data is a problem preventing organisations from responding with the speed and efficiency required to make their incident management processes truly effective. This can have significant implications – from a duty of care to employees, health and safety, to corporate governance, as well as cost implications and brand reputation.
“Boomalert can address these issues by utilising Boomerang’s intelligent threaded communications technology to streamline and automate the incident management process. Critically and unique to Boomerang’s technology, is the applications ability to manage multiple simultaneous communications to the same recipients over the same communication channel irrespective of the number of messages or the order of reply,” said Tanner.
Despite the complexity of the workflows Boomalert operates through a simple web based, drag and drop cascade tool, which can be pre-configured to align with a businesses unique incident management processes, whilst utilising end user responses to shape the escalation path for these communications. In doing so, Boomalert also provides a full audit trail for and reporting analytics and SLA measurement across all incidents.
For example, within a transport scenario, Boomalert can be deployed to receive signal failure notifications. A monitoring system could send an email or SMS to Boomalert in the event of a failure.
The Boomalert system will automatically alert the maintenance company to the problem and manage the process of repair and escalate. Most importantly, in the event that the maintenance company does not acknowledge the notification, Boomalert then triggers further escalations to resolution.
Boomalert can be used within many and differing scenarios from road maintenance to alert local councils, managing a public safety event to managing an alert process for IT Infrastructure.
In a retail environment, Boomalert can be deployed to help manage the rapid execution and recording of an urgent product recall workflow by automating and improving the communication reach.
Additional applications include disaster recovery, business continuity, crisis management, corporate communications, stock management, rapid deployment of resources and many other applications. Critically all further actions are based on receiving definitive confirmation of receipt of the message or that an action has been undertaken by the recipient
Peter Tanner concluded: “Organisations have relied for too long on dated and un-auditable one-way communication in the event of a business incident. Automated threaded communications present an opportunity to truly streamline how companies react and respond to such incidents, not only benefiting all stakeholders but also potentially saving significant amounts of resource and money. No longer do organisations need to hope a communication has arrived - using Boomalert, it will know.”