The US Competitive Carriers Association (CCA) announced a strategic partnership today (17 September 2013) with Devicescape that will allow CCA carrier members access to Curated Wi-Fi offload and an “always best connected” user experience.
As the number of mobile devices and amount of data usage continues to increase, carriers are driven to find ways to accommodate growing consumer demand. For smaller carriers, deploying additional small cells, cell-splitting or proprietary Wi-Fi networks may require cost-prohibitive capital expenditure.
Devicescape, which is based in San Bruno, California, recognizes curated amenity Wi-Fi as a core strategy that helps carriers balance cost and network capacity. Instead of deploying a proprietary network of Wi-Fi access points, carriers can magnify their capacity-reach by leveraging the tens of millions of high-quality hotspots already established by venue owners and open for public use.
The company’s Curator Service grants carriers access to over 16 million global public Wi-Fi hotspots that are continuously curated for quality from more than 250 million hotspots worldwide, making it the world’s largest network of quality-controlled Wi-Fi.
“Partnering with Devicescape to extend their unique and powerful services to our member carriers has the potential to bring significant value to their subscribers and bottom line,” said CCA President and CEO Steven K. Berry. “Devicescape’s services manage operator data traffic leveraging curated public Wi-Fi, and we are pleased that our members have the opportunity to take advantage of their innovative services.”
“Devicescape’s Curator Service not only helps carriers get ahead of increasing data demand, but also provides an elevated experience to mobile subscribers,” said Devicescape CEO Dave Fraser. “By partnering with CCA, we hope to let members know that curated public Wi-Fi is not only a cost-effective capacity-reach alternative, but also provides an immediate performance boost.”
CCA is the leading association for competitive wireless providers and stakeholders across the United States. The licensed service area of CCA’s more than 100 carrier members covers 95% of the nation.