Vertex Standard and its sole UK distributor, Airsys Communications, completed a successful dealer event held 23-24 May in Hampshire, UK. 30 Dealers were introduced to the new eVerge EVX-530 Series digital portable radios, EVX-5300/5400 digital mobile radios and EVX-R70 digital mobile repeater designed to provide customers with a new choice in digital land mobile radios.
Paul De Carte, EMEA distribution director for Vertex Standard LMR, said: ‘I’m confident our new portfolio has huge market potential in UK market. eVerge radios support easy, efficient conversion from analogue to digital operating in both digital and analogue modes enabling users to migrate to digital at their own pace. And we have a highly professional channel here in the UK market to help us inform end users that not all digital radios are the same.’
Andrew Wilson, Airsys Communications sales director, added:‘We are excited about the launch of the Vertex Standard eVerge product and the possibilities that it brings to our business and the reseller channel in general.
‘Airsys has been a key driver in the continuing upgrade process from analogue to digital in the UK market - dealers that work with Airsys have been the most significant factor in making the UK so far ahead of the digital game in terms of the 'digital revolution'.
‘I am certain that this will continue with the eVerge product for the end user group the product so cleverly targets, which is not currently served by a major brand. The marketing collateral and support Vertex Standard have created to assist dealers in getting the eVerge message over to their customers is second to none, and I am confident this will provide the stimulus for early win,’said Wilson.
Vertex Standard said that its eVerge radios are ideally suited for commercial and industrial customers who currently use basic 2-way radio for voice communications and could benefit from better audio quality, better coverage and more privacy without incurring higher equipment costs.